EnOcean Brand Manual
Logos
EnOcean is a trademarked term. It may be used in connection with the
extension “energy harvesting“ exclusively by customers who have purchased energy harvesting modules from EnOcean and have integrated them into their products. For the usage of the term EnOcean when referring to the same-named radio standard (ISO/IEC 14543-3-1X), please contact the EnOcean Alliance at info@enocean-alliance.org.
Blue background logo
White background logo
Application on products
The logo must always be used pursuant to the specifications below to identify EnOcean Corporation, EnOcean technology or EnOcean products or services.
Third parties may only use the corporate logo without a license under the following limited circumstances:
At the bottom of advertising, marketing collateral, or a website that references the connection with EnOcean (for example, the material states that you are an authorized distributor of EnOcean products).
The n height defines the minimum distance for every element to the logo.
The standard widths of the EnOcean logo:
DinLang > 30 mm
A4 > 50 mm
Trade Fair > e.g. wall height 2.50 m x 3.00 m > logo width: 500 mm
Don´ts
No “Self-powered IoT”
No Dolphin Icon
No Logo in front of image
Only blue or white background
No Effects applied to the logo
Mandatory Logo Clearspace
Mandatory horizontal layout
EnOcean label “Battery-free by EnOcean” specifications
The Battery-free by EnOcean label was created to show at first glance that switches or sensors use energy harvesting and work without batteries.
The label may be used if all of the following conditions are met:
- The Easyfit product family logo may be used if:
- The customer is a direct EnOcean customer or buys from an official distributor.
- The customer participates in the “Battery-free by EnOcean” program.
- The product qualifies as a self-powered (energy-harvesting) switch, meaning:
- It contains an EnOcean GmbH component.
- It harvests energy from its environment.
- It operates via button press without an additional energy source.
- Its operating conditions are plausible (e.g., avoids radio shadow).
- Press and media may use the logo to highlight a relationship with EnOcean GmbH and differentiate from competitors.
The use is only in EnOcean dark blue, black or white. The image size is variable, but legibility must always be guaranteed. Use it horizontally and in the reading direction.
The height n defines the minimum distance for every element to the logo.
EnOcean maintains the right to review the customer’s use of the label.
Easyfit product family logo
The Easyfit product family logo is a custom design for print, digital media, products, and signage. It must not be altered or recreated use only the provided artwork.
Third parties may use the logo without a license only under these limited circumstances:
- At the bottom of ads, marketing materials, or websites referencing a connection with EnOcean (e.g., as an authorized Easyfit distributor), provided it appears alongside at least two other corporate logos of similar partners.
- In sections of a website, ads, or marketing materials exclusively dedicated to selling EnOcean or Easyfit-branded products.
The Easyfit product family logo is a registered trademark, but using the ® symbol is optional.
Colors
Primary Color
Dark blue
CMYK 100/80/35/30
RGB 22/53/91
HEX #16355b
Pantone PMS 281
Secondary Color
Violet red
CMYK 55/95/10/0
RGB 142/54/128
HEX #8e3680
Tertiary Colors
Blue
CMYK 85/20/0/0
RGB 0/160/227
HEX #5797d3
Dark Grey
CMYK 10/0/0/60
RGB 116/119/122
HEX #74777a
Bright Grey
CMYK 5/0/0/30
RGB 186/189/191
HEX #babdbf
Typography
Headlines/Subheadlines – Kanit light
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890ß!“§$%&/()=?@
Font for Print – Fira Sans (TT)
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890ß!“§$%&/()=?@
Font for Office applications – Verdana
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz1234567890ß!“§$%&/()=?@